Snapmint x Cashfree | Pay in 3 is now live on One Click Checkout

Introduction

Your product page is converting. Shoppers are adding products to their cart. Everything points to a sale.
Then checkout begins, and the purchase falls apart.

For some shoppers, it's a slow checkout experience with too many redirects. For millions more, it's something even simpler. They reach the payment page ready to buy, only to discover there isn't a payment option that works for them.

For years, flexible payments in India have quietly meant one thing: a credit card. But only 5% of Indian consumers have access to credit card EMI. That means the remaining 95% are expected to either pay the full amount upfront or abandon the purchase altogether.

Snapmint and Cashfree Payments have come together to resolve this problem.

Snapmint Pay in 3 changes that. With 0% EMI on UPI, flexible 3, 6, and 9 month tenures, and no credit card required, it's now live on Cashfree One-Click Checkout. Here's what each brings to your store:

The Payment Layer: Snapmint Pay in 3

Snapmint Pay in 3 was built specifically for the 95% of Indian shoppers that credit card EMI leaves behind. 0% EMI on UPI, no credit card required, built for a market where over 700M shoppers already pay by UPI.

Today, 2,000+ brands, including Titan, Zepto, Adani One, boAt, Meesho and Mokobara, use Snapmint to convert shoppers an average checkout would have lost.

• 0% EMI on UPI across flexible tenures of 3/6/9-months

• No credit card required

• 90%+ instant approval rate

• Full upfront merchant settlement in T+2

• We absorb the credit risk entirely house.

The Checkout Layer: Cashfree One-Click Checkout

Cashfree Payments is one of India's leading payment and banking technology companies, processing over $80 billion in transactions annually for 1M+ businesses. Cashfree powers payment collections, payouts, refunds, and settlement infrastructure for businesses of all sizes.

One Click Checkout is Cashfree Payments' one-page checkout for D2C brands, built to remove friction at the moment that matters most. No scrolling, no drop-offs, no forms to fill, shoppers land on a single, prefilled page and complete payment in one tap. Trusted by 1,500+ D2C brands across India, it turns checkout into the fastest step of the journey.

• 120M+ saved customer profiles for instant address pre-fill, so returning shoppers never re-type their details

• Native UPI flows with no redirects and WhatsApp-based login for a seamless, in-context payment experience

• AI-powered RTO risk assessment on COD orders to cut returns and protect margins

• 50M+ saved instruments powering prefilled, one-tap payment modes that recognise returning shoppers and their preferred way to pay

• Native Cashfree payment infrastructure keeping the entire flow fast, reliable, and fully owned

Most Checkouts Solve One Problem. This One Solves Two.

High-intent shoppers don't always abandon checkout because they've changed their minds. More often, the checkout fails them in one of two ways.

• Speed: Slow load times, manual address entry, failed UPI redirects, and unnecessary friction interrupt the purchase journey.

• Access: Millions of UPI-first shoppers reach checkout ready to buy, but without a flexible payment option that works for them, many don't complete the purchase.

Cashfree One-Click Checkout removes the speed barrier. Snapmint removes the access barrier. Together, they create a faster checkout experience that converts more shoppers into customers.

The Numbers That Follow When Speed Meets Flexibility

Here is what activating this integration delivers for your store.

Snapmint Pay in 3 

Cashfree One Click Checkout

One activation. Every metric that matters to your business, moving in the right direction.

One Integration. Two Upgrades.

Most checkout fixes solve for one problem and leave the other one standing. This is the rare exception. Your customers finally get a checkout that is fast and a payment option that works for them. You get the orders that were never going to be completed without both.

Here are some strategies on How to reduce RTO losses for D2C brands:

• Already on Cashfree OCC, but not yet on Snapmint? One activation unlocks cardless 0% EMI for Gen Z shoppers and UPI-first buyers who cannot pay with a credit card. Get in touch with us to enable Snapmint.

• Not on either yet? Start with both. Cashfree OCC handles the speed. Snapmint handles the payment flexibility. Together, they fix what standard Shopify Checkout cannot. Visit snapmintbusiness.com/contact-us or write to us directly at bd@snapmint.com.