Key Takeaways:

• Cardless, no-cost EMI on UPI. No credit card needed, instant approval via OTP, and flexible tenures of 3/6/9 months.
• Snapmint integration builds customer trust. Transparent pricing, no hidden charges, and high acceptance rates reduce drop-offs and RTOs.
• D2C brands like Neeman's have seen a 18%+ lift by displaying EMI options upfront.
• Instant merchant settlement and Snapmint bearing default risk keep cash flow intact.

India’s D2C landscape is booming, but so is competition

As online shoppers become more value-conscious, brands face a significant challenge: how to convert high-intent visits into actual sales, especially when cart values exceed ₹2,000 or ₹3,000.

Imagine this: a skincare lover browsing your premium ₹3,200 kit. They’re interested, but drop off at checkout. Sound familiar?

You’re not alone

Here’s what’s really happening:

• High cart values = higher drop-offs
• Credit card penetration in India is still just ~4%
• Payment friction and lack of flexible options push shoppers to abandon carts
• Discounts eat into margins, and aren’t always effective

India’s BNPL market is projected to touch $45–50 billion by 2026 and the brands tapping into this trend are already reaping the benefits.

That’s where Snapmint comes in - India’s largest 0% EMI on UPI platform. Trusted by 1200+ brands including The Sleep Company, Rare Rabbit, and Traya. Snapmint empowers D2C brands to drive conversions, increase AOV, and reduce RTOs, all while offering customers a frictionless, cardless EMI experience.

That’s where Snapmint comes in - India’s largest 0% EMI on UPI platform. Trusted by 1200+ brands including The Sleep Company, Rare Rabbit, and Traya[1] [2] . Snapmint empowers D2C brands to drive conversions, increase AOV, and reduce RTOs, all while offering customers a frictionless, cardless EMI experience Please check the spelling Done

What Is Snapmint?

Snapmint is a fintech NBFC solving affordability at scale through seamless cardless, no-cost or low-cost EMI on UPI.

It's designed for D2C and ecommerce brands that want to boost conversions without relying on discounts. Snapmint’s checkout is embedded directly into your PDP and cart - showing clear EMI options and removing decision paralysis.Snapmint’s checkout is embedded directly into your PDP and cart - showing clear EMI options and removing decision paralysis.

How Top D2C Brands Leverage Snapmint

Wondering how you can leverage snapmint for your brand? Here’s how snapmint benefits D2C brands like yours

Higher Conversions

By showing EMI options upfront, brands like Rare Rabbit have seen 12%+ lift in conversions within weeks

Higher Average Order Value (AOV)

Snapmint makes premium upgrades affordable for common Indian shoppers. The Sleep Company recorded a 25% increase in AOV after Snapmint integration
When buyers don’t have to pay the entire amount upfront, they are able to afford higher ticket items, thus, increasing your AOV.

Repeat Purchases

Shoppers using Snapmint tend to return. In fact, many brands have seen 30% of Snapmint EMI users come back for a second order within 60 days.

How Snapmint Drives Customer Trust

Why shoppers convert faster:

• No hidden fees or surprise charges
• Flexible EMI breakdowns shown upfront
• No documents, no credit card needed
• High acceptance rates with real-time CIBIL-based checks

This leads to more adds to cart, more orders, and lower RTOs, all with zero friction.

Conclusion: Snapmint Is More Than Just a Payment Option

Snapmint isn’t just a widget - it’s a conversion engine for D2C brands.

Whether you’re selling skincare, fashion, tech, or lifestyle products, Snapmint helps you turn hesitant browsers into paying customers, without sacrificing your margins or your checkout experience.

FAQs About Snapmint for D2C Brands

When a shopper sees transparent EMI options right on the product page, trust is built, instantly.